(Wikipedia) On the 24th of December 2009, the first episode of the Joe Rogan experience was aired. Globally, 17% of monthly listeners are part-time workers while the US has 12%. The first thing that stands out is that theyre heavily male 72% of the avid fans are men compared to just 42% of the non-fans. Lets now see what the statistics have to say. Podcast Statistics: Media groups such as Statistica and Triton Digital conduct annual media surveys done digitally a in order to understand listener behavior and track the growth of podcasts worldwide. Next, the UK has 6.3%, and people from the country Canada has 5.0%. Even though podcast earnings are not publicly available, here's a ballpark of how much money popular podcasts make: The Joe Rogan Experience earns around $800,000 per episode and an additional $16,500 to $264,000 per month on YouTube. According to forecasts, the total number of podcast listeners will surpass 160,000,000 by 2023. Rogan himself suggested that his podcast is so popular with the male demographic because he believes that they are seeking representation and a space for people, like him, who fear marginalisation as a result of progressive gender theory and the implementation of equal rights policies and laws. Edison Researchannounces the comprehensive U.S. Top 50 Podcast chart for Q2 2021. The legacy media and analysts are still stuck in the old format where the audience was defined by political leanings and beliefs. Those that can be bothered seek out longer form, non partisan, intelligent analysis, and finish up with Joe Rogan or Unherd, or sub stack and so on. Sign up to get unlimited songs and podcasts with occasional ads. If the Democrats arent going to go to working-class voters, Republicans will, and they do, and thats what happens on a lot of these types of shows, said Briahna Joy Gray, who worked as national press secretary for Vermont Sen. Bernie Sanders 2020 presidential campaign. The Joe Rogan Experience . As JBP would say, Yes, that is exactly right. Fifty seven percent of his audience reports earning over $50k per year, with 19% making over $100k. Please logout and login again. Please click here to submit your pitch. 25% have a 4-year college and 20% have a high school diploma. Jeb Bushs 2016 presidential campaign, said the group is the very demographic Democrats need to be worried about, noting concerns about maintaining the level of support President Joe Biden received in 2020 with white men with heterodox political views and stopping attrition from voters of color, especially Hispanics. Joe Rogan's podcast has a large listener base, and Morning Consult survey data suggests it could behoove Democrats and Republicans to venture onto the show try to sway his listeners.. Photo Credit: Spotify. Sales: Americans 55 and over are listening to podcasts more often than ever. A podcast must have at least 5k podcast downloads per episode to be attractive to advertisers. An analysis of Americans who described themselves as avid Rogan fans found a group whose average member is younger, more likely to identify as Republican and less likely to be white than the average nonfan. To make the best decision for your podcast, you need to do extensive research. Podcasting advertising is growing rapidly. The years of wearing a corset are over, and everyone is no longer forced to follow a strict narrative. This is the second anniversary of the Podcast Consumer Tracker, and the top shows have been fairly consistent over that time. But anyone who would advocate for Bernie Sanders for POTUS would be suspect to me. Podcast listeners are more likely to follow brands via social media and have a smart speaker (such as the Amazon Echo or HomePod mini). Once I settle into a guest, it's like listening to a good book. Our survey showed that on average, respondents listened to 2.49 podcasts in the 7 days prior to the survey completion. More than 7 in 10 avid Rogan fans are men, and a similar share are under the age of 45. In contrast, Young attracts nearly 6,027,000 listeners a month, according to Spotify, and Mitchell receives a little over 3,738,000 listeners. In Sanders interview, he answered Rogans conversational questions about universal health care and the influence of money in politics, praising the longform mediums opportunity to talk about an agenda in more than 12 seconds in contrast to debates or the traditional television interview. Joe Rogan is the face of Onnit, a company that makes supplements, fitness equipment, and other items related to health and wellness. According to Nielson, 52% of podcast listeners use iOS, 43% are on Android. Podcast listeners subscribe to an average of six podcasts. On Patreon, Chapo Trap House earns over $140k/month, True Crime Obsessed $54k, Last Podcast on the Left $55k, Cum Town $49k, and Tiny Meat Gang $52k. 46% of the avid fans are aged between 18 and 34, and a further 23% between 35 and 44. About half of avid Rogan fans identify as Republican, and even more describe themselves as conservative. Because of that, he sees an opening for Democrats to communicate with the 48 percent of Rogans avid fans who did not vote for Trump in 2020. RANKINGS. The Joe Rogan Experience is most listened to podcast (data taken between Q4 2020 and Q3 2021). Recording artists Neil Young, Joni Mitchell helped to amplify the letter's request with Young announcing on January 24 that he would have his music pulled from Spotify if the company did not remove Rogan's podcast. This post contains the latest podcast statistics. So it will not be wrong to say that the two famous strategies of marketing it is SEO quality and word of mouth. Subscribers to premium streaming services are 94% more likely. . Its not like going on with neo-Nazis., Eli Yokley is a senior data reporter at Morning Consult covering politics and campaigns. Former state Sen. Bakari Sellers (D-S.C.) said the kinds of questions Rogan poses on his show are almost like the comments section of a website, and arent all that different from the things on the mind of the average voter whom both parties and especially Democrats need to bring into the process. lol. However, there are some trends that podcast hosts tend to follow. There is also 10% of other ethnicities. Unmatched sales lead-generation and advertising analytics. Fifty seven percent of his audience reports earning over $50k per year, with 19% making over $100k. Office Ladies. Your login session has expired. Although not significant enough to draw any correlation, we found it interesting that the most likely additional podcast listed by Dr. Phils respondents was AMERICAS DOCTOR: The Dr. Oz Podcast from iHeartMedia. Joe Rogan could easily be considered a podcasting icon in the industry. Almost every country has aspects of socialism such as infrastructure, the transport network, pensions, emergency services and education and healthcare systems. Whats more, the man theyre so avidly listening to endorsed Bernie Sanders in 2020, a self-declared socialist. According to our survey respondent demos, Joes listenership is 71% male and evenly split between high school and post-secondary graduates. - Apr 30, 2023. First paragraph of their article: Politicians, especially Democrats, have largely eschewed appearances on Joe Rogans chart-topping Spotify podcast, where the elevation of bigoted rhetoric and COVID-19 denialism has thrust him into the center of Americas cultural and political fissures. 49% of podcast hosts believe they actually use the products or services they recommend. Top 1% o Podcasts Get 4,000+ Downloads in First 7 Days A little over 4,000 downloads within a week puts a podcast in the top 1% of downloaded podcasts. Most people I know are more than tired of being condensed into false dichotomies by reductionist thinking and coercive politics. For listeners of My Favorite Murder, that second True Crime podcast was most likely to be Crime Junkie. For Crime Junkie listeners however, there was a 3-way tie between My Favorite Murder, Serial Killers from Parcast, and True Crime Garage. On December 4, 2020, Fox appeared on the podcast to talk about his . Social media rewards with likes. While its true that avid Rogan fans are less likely than nonfans to have received COVID-19 vaccines, the survey found that the majority of them (55 percent) have received their shots. Podcasts are now known by a little over 222 million Americans (78%) which is an increase of 4.72% from 2020. The survey was offered to a proprietary panel of active respondents, available on both mobile (iOS and Android) and desktop (macOS & Windows) platforms. For all the talk of political polarisation between the red and blue camps, there are millions of Americans who dont conform to the political binary. Around 66% Consumers in the present, opt for Podcast as compared to TV. The experts of this industry predict that there will be more than 160 millions listners of the podcast by the year 2023. "The podcast is moving to Spotify," Rogan . In early 2022, musicians such as Neil Young and Joni Mitchell removed their music from Spotify in protest of the statements and claims about the pandemic made by a recent Joe Rogan guest, which the artists in question as well as scientific and medical professionals deemed irresponsible and untrue. The survey was conducted by Precision Sample, a Macromill Group company, between January 5 and January 8, 2020 among respondents who indicated they had listened to podcasts in the last seven days. Copyright 2023 Media Monitors. Following that, the podcast attracted nearly three million listeners in its first month after becoming exclusive to Spotify. This information will help us to understand the entire podcasting industry. About. Over all, Newsmax remains a ratings minnow. The #1 differs from region to region, but globally, The Joe Rogan Experience is the most popular podcast globally by number of listens. In a conversation with comedian Dave Smith, Joe Rogan said: Be the first one to comment on this story. Fifty two point six listeners found new Podcasts searching in a directory of podcast such as Apple Podcasts. listenership wasnt as diverse as the population. Oh right, it doesnt exist. A study by Edison Research of 8,000 podcast listeners found that the "Joe Rogan Experience" landed at the top of the most popular podcast list throughout Q3 2020 and Q2 2021, as Digital Music News reports. That our politicians dont seem able to figure it says a lot about them. Podcast listeners make 22% while driving or commuting. According to our survey, Crime Junkie and My Favorite Murder listeners are overwhelming female (85% of respondents for both) and highly educated with 63% of Crime Junkie and 71% of My Favorite Murder listeners reported having graduated from some kind of post-secondary education (including Associates, Bachelors, and Graduate degree programs). So apparently they arent eschewing it at all. 48% of monthly podcast listeners . Many times, you will also hear video content. Instead of spending money testing equipment, look at what other people are using and then follow their lead. his audience leans Right in all honesty, I wonder if what this really means is : his audience likes candour and plain speaking! (To those who know anything about him and his show, love him or hate him, it was comical to see him slandered as a right wing shock jock. He endorsed Bernie Sanders after a 3 hour conversation with him, for Gods sake!) To properly quantify how popular podcasts are, here are the key podcasts statistics and podcast facts. It is difficult to reach Super Listeners through traditional advertising. We use cookies to ensure that we give you the best experience on our website. Podcast host-read ads account for 63.3%. 27% of monthly listeners have at least some college education. Podcasts with a large audience make between $10 and $50 per advertisement for every 1,000 listeners. (800) 676-3342. The most likely additional podcast responses from his listeners were Serial, The Daily, This American Life, and This Past Weekend w/ Theo Von. Joe Rogans listeners varied only slightly from the survey average on number of podcasts listened to and exclusivity, but he received nearly 3x the number of responses compared to the next most-responded podcasts, Phil in the Blanks and Crime Junkie.. "[W]e call on Spotify to immediately establish a clear and public policy to moderate misinformation on its platform," the letter wrote. The top three podcasts, The Joe Rogan Experience, The Daily, and Crime Junkie, also ranked in 1-2-3 order in the Top 50 Podcasts of 2020. These listeners respond better to the right type and frequency of advertising messages within their favorite podcasts. Some of it is in the so obscure, I didnt know I was interested in this bracket. Citing Barstool Sports, Dave Portnoys digital media company, as an example of a similar audience, he said, If the only thing theyre getting is cultural commentary from the right, is it a surprise theyre turning toward the right? To participate in a show like Rogans requires confidence in ones position, said Gray, now a co-host of the podcast Bad Faith. An estimated 68 million listen to podcasts weekly, up 2 points from 22% in 2019 to 24% for 2020. 59% of respondents spend more time listening to podcasts than on social media. According to Nielsen's 2021 Q3 Media Ratings, his podcast has surpassed the viewership statistics of the likes of Tucker Carlson Tonight, Fox News and CNN. The sheer number of people who listen to Joe Rogan's podcast reveals why a growing list of musicians find it urgent to balance out the content on the show with what's generally accepted by the scientific and medical mainstream (via Rolling Stone). "The embarrassment is just going to keep growing over this," Laura Harth, the campaign director at Safeguard Defenders, told Newsweek. The majority of ads 62.5.5 can be sold quarterly or annually. !function(){"use strict";window.addEventListener("message",(function(e){if(void 0!==e.data["datawrapper-height"]){var t=document.querySelectorAll("iframe");for(var a in e.data["datawrapper-height"])for(var r=0;r

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